Wednesday, December 2, 2009

Mr. Woods Deserves a Little Privacy, Right?

I understand both sides of the privacy coin, but sheesh - if Mr. Megalosuperstar hadn't crashed his rig at 2:30am, lied about why, vehemently denied wrongdoing, then days later, put the Social Media machine in reverse, changed his story and begged that no one say anything, this fiasco wouldn't be a trending topic for the last several days!

He could have played this game he created much, much better:

a) No cheatsies.... much less multiple cheatsies. Keep the Tiger caged there, big fella.
b) Don't lie to the media. Someone will notice you - especially when you're the world's highest paid athlete and gosh-durned recognizable.
c) Don't hide from the cops. This isn't some hick frat party that you can run out the back door and it's like you were never there! This is your wife and children, your marriage, your personal affairs - ahem - whatevs - hiding only allows for people to make up stories. And salacious ones at that.
d) Once you've realized that turtling up into a gated shell isn't working, to come out and let everyone know that yup, after all the denials previous, you actually HAVE lied, then subsequently asking for a little privacy will not work. You've piqued the interest of all of your adoring golf public, the hoardes of reality TV watchers, and your sponsors - and yes, my dear - your conduct DOES reflect on those around you.

For a master strategician on the links, Tiger shanked this one. Pun intended.

Neuromarketing Is the Future, But... : MarketingProfs

Neuromarketing Is the Future, But... : MarketingProfs